Monday, May 28, 2012

Soap, yup bar soap

In my college marketing class they taught us that one of the best ideas was when shampoo added one word to the instructions .....Repeat if necessary.  Sales doubled and I'm sure all of the executives got big bonuses. 
Today I'd like to discuss a very important topic.....soap.
I bring the subject up because it seems to me that soap just does not last like it use to.
It feels like every other day I am reaching for a new bar of soap.
The box goes in the recycle and the soap on the shelf.
The brand I use sounds like the word love.  I looked at the ingredients and they were about the same as my wife's brand (sounds like mile).
I don't get any dirtier and I am showering about the same amount as I always have.
Have the marketers run out of creative ways to get us to use more soap?  Are less people showering?
Are the chemist now in charge of marketing and bringing in higher profits?
Is there a possibility that soap is being designed to breakdown faster?  I could buy this if I was using a hemp based or organic soap but I am not.  Plenty of chemicals in my soap so why not throw one more in that keeps the soap full size for a bit longer?
On the soap subject, why has Ivory soap increased in price?  It's the same soap that is probably manufactured the same way for the last 100 years.  I'm sure they can fall back on 'supplies are more expensive' but I'm not buying it.  Take a look at the salaries of the top 10% and you will see why the same basic item continues to rise in price.

Ok not much of a blog but I did stay true to writing one this month and on my way to have 12 by the end of the year.
Next topic will be about flip flops and why I can't seem to walk in them without making that slap on the bottom of my foot. 
bscottkelley can be found everywhere including Instagram, facebook, and twitter.